Research-driven recruitment:Successfully identifying and recruiting top candidates in a new market

Company overview: Reservation Software

Our client is a U.S.-based SaaS companyspecializing in reservation management software for RVs, vans, and outdoorcamping grounds. Headquartered in Austin, Texas, the company serves morethan 5,000 sites across North America and Europe. In early 2023, theylaunched operations in Australia, aiming to tap into the region’sgrowing road-trip tourism and outdoor hospitality markets.

The challenge: Hiring in a new market

To spearhead commercial efforts inAustralia, the client needed a Business Development Representative (BDR)to lead B2B sales initiatives, focusing on partnerships with RV parks,camping sites, and regional travel associations.

The ideal candidate would have:

  • 1–3 years of experience in B2B or tourism-related sales
  • Strong communication skills and client-facing experience
  • A proactive, hunter sales mentality
  • Fluent English and knowledge of Australia's business landscape


Key challenges:

  • Talent scarcity: Our research showed fewer than 250 LinkedIn profiles in Australia with similar job titles and relevant experience.
  • Above-budget expectations: Candidate salary expectations averaged AUD $65,000–75,000, compared to the client’s target of AUD $55,000.
  • Brand visibility: As a new market entrant, the client had limited employer brand awareness in the region.


Our strategy

Prometeo Talent launched a data-informedrecruitment campaign, blending market research with targetedsourcing:

Market insights:

  • Entry-level BDR salaries in Tier 1 cities (Sydney, Melbourne): AUD $65–75k base + variable
  • Entry-level tourism SaaS jobs: fewer than 100 openings across major job boards
  • 3 key universities were identified with high-ranking business programs: University of Melbourne, UNSW, and QUT

Sourcing channels:

  • LinkedIn Recruiter: 160 qualified outreach messages sent
  • Facebook & Slack groups: Tourism Startups Australia, Sales Professionals Sydney
  • University Career Centers: Targeted job postings and outreach at 3 institutions

We also helped refine the client’s valueproposition by emphasizing:

  • Remote work with flexible hours
  • Opportunity to lead market development
  • Reporting directly to the global sales leadership


Our process

Working alongside the client, weestablished a structured process to screen and qualify candidates quickly andconsistently:

  1. CV review: 90 candidates reviewed → 35 shortlisted for initial outreach
  2. Phone screenings: 21 calls completed by recruiter
  3. Hiring manager interviews: 6 candidates advanced
  4. Task assessment: 3 finalists completed a tailored B2B pitch simulation
  5. Final interview with CEO: 2 candidates presented
  6. Offer accepted: 1 candidate hired by October 12, 2023 (time to hire — 42 days)

Time to hire:5.5 weeks from brief to signed contract
Candidate pool engaged: ~200 profiles across all channels

The result

The hired candidate, sourced via LinkedIn,had 2 years of experience in a travel SaaS startup and had recently graduatedfrom a top-tier business school. Their deep understanding of the localtourism market and strong interpersonal skills made them a perfect match.

After 60 days in the role, they had alreadyclosed 3 B2B partnerships and built a pipeline of 25+ prospects—astrong start for a new market operation.

Key takeaways and insights

  • Smart sourcing beats broad posting: Targeted outreach to high-potential juniors and university channels was more effective than public job ads.
  • Salary flexibility and growth narrative helped overcome initial compensation mismatch.
  • Process clarity (task-based assessment + executive buy-in) improved candidate engagement and offer acceptance rate.

Prometeo Talent demonstrated the ability tonavigate a foreign market, localize recruitment efforts, and deliver toptalent under tight constraints—strengthening the client’s launch capabilitiesin Australia.

Filling high-complexity engineering rolesfor a hyper-growth SaaS provider

Filling high-complexity engineering rolesfor a hyper-growth SaaS provider

Client overview

Our client, a Texas-based SaaS company,provides comprehensive IT operations automation software. Their platformenables large-scale IT departments to centralize and streamline criticalinfrastructure processes. Since 2021, the company has rapidly scaled from 300to over 1,500 employees, operating globally across the U.S., Europe, LatinAmerica, and Australia.

The challenge

As part of their product developmentroadmap, the client urgently needed to expand their endpoint engineering team.The goal: improve patching solutions and overall endpoint management in ahigh-demand, infrastructure-heavy environment. These were mission-criticalhires tied directly to the company’s ability to deliver improved services to agrowing customer base.

The requirements for the roles were amongthe most technically demanding we’ve seen:

  • 10–15 years of experience in IT infrastructure
  • Proven expertise in developing patching solutions
  • Background in SaaS environments
  • Advanced English for daily communication with U.S.-based teams
  • Immediate availability and willingness to work remotely

This was the first time the company wasrecruiting such a specialized technical role in Latin America. Their in-houserecruiting team was focused primarily on the U.S. and European markets andlacked regional market insight.

Our approach

Prometeo Talent engaged under an RPO(Recruitment Process Outsourcing) model, dedicating two experienced recruitersto work 4 hours each per day—effectively offering 8 hours of full-time support.We focused on sourcing candidates across Brazil, Mexico, Colombia, and Ecuador,where the client had operational logistics in place (e.g., local partners forsending hardware).

  1. Intake & calibration
    Working through the client’s recruiter lead and broader internal talent team, we spent the first phase deeply calibrating the role. This included understanding highly technical requirements, ideal resume keywords, and detailed screening questions—essential, given that we had no direct access to the technical team.


  2. Targeted search and screening
    We screened 40 candidates, and after rigorous technical and linguistic filtering, we presented 20 finalists. Despite strong resumes, most candidates lacked the hands-on experience required to build solutions from scratch, especially in patching automation—a critical gap that drove early rejections.
  3. Client collaboration
    Unlike some projects with communication challenges, this client maintained weekly 45-minute calls and rapid follow-up via email. This allowed us to iterate quickly and adjust our sourcing strategy based on live feedback from the technical interview process.

Hiring timeline & metrics

  • Project start: October 9, 2024
  • First hire: Late November 2024
  • Second hire: Mid-February 2025
  • Total candidates screened: 40
  • Presented: 20
  • Hired: 2 (from Brazil and Mexico)
  • Average time per hire: 88 days

Key reasons for rejections

  • Lack of in-depth hands-on experience despite years in the field
  • Gaps in specific SaaS or patching development exposure
  • Occasionally intermediate English or strong regional accents (e.g., Brazil)

The outcome

The client successfully hired two seniorEndpoint Engineers who met all critical criteria. These hires had a significantimpact: they directly contributed to improving the client’s core platform at atime when urgent scaling was required. Internal feedback noted both thetechnical strength and cultural alignment of the hires.

Importantly, the RPO model proved morecost-effective for this client. With salaries more than $5,000/month, apay-per-hire model would have been more expensive. The RPO structure allowedfor continuous effort, iterative feedback, and deeper collaboration—makingPrometeo feel like part of the client’s in-house team.

Key takeaways and insights

  • Technical precision matters: For complex roles, time-to-hire naturally increases. Each hire took an average of 88 days—reflecting the depth of filtering and technical qualification required.
  • Market knowledge is essential: Our LATAM sourcing strategy succeeded where internal U.S.-focused teams had struggled, thanks to our regional insight and tailored candidate outreach.
  • RPO fosters deeper alignment: Weekly check-ins and day-to-day involvement allowed us to stay close to the process and become a trusted extension of the team.
  • Communication accelerates success: Fast responses and transparent collaboration were key drivers of efficiency and satisfaction on both sides.

Research-driven recruitment:Successfully identifying and recruiting top candidates in a new market

Research-driven recruitment:Successfully identifying and recruiting top candidates in a new market

Company overview: Reservation Software

Our client is a U.S.-based SaaS companyspecializing in reservation management software for RVs, vans, and outdoorcamping grounds. Headquartered in Austin, Texas, the company serves morethan 5,000 sites across North America and Europe. In early 2023, theylaunched operations in Australia, aiming to tap into the region’sgrowing road-trip tourism and outdoor hospitality markets.

The challenge: Hiring in a new market

To spearhead commercial efforts inAustralia, the client needed a Business Development Representative (BDR)to lead B2B sales initiatives, focusing on partnerships with RV parks,camping sites, and regional travel associations.

The ideal candidate would have:

  • 1–3 years of experience in B2B or tourism-related sales
  • Strong communication skills and client-facing experience
  • A proactive, hunter sales mentality
  • Fluent English and knowledge of Australia's business landscape


Key challenges:

  • Talent scarcity: Our research showed fewer than 250 LinkedIn profiles in Australia with similar job titles and relevant experience.
  • Above-budget expectations: Candidate salary expectations averaged AUD $65,000–75,000, compared to the client’s target of AUD $55,000.
  • Brand visibility: As a new market entrant, the client had limited employer brand awareness in the region.


Our strategy

Prometeo Talent launched a data-informedrecruitment campaign, blending market research with targetedsourcing:

Market insights:

  • Entry-level BDR salaries in Tier 1 cities (Sydney, Melbourne): AUD $65–75k base + variable
  • Entry-level tourism SaaS jobs: fewer than 100 openings across major job boards
  • 3 key universities were identified with high-ranking business programs: University of Melbourne, UNSW, and QUT

Sourcing channels:

  • LinkedIn Recruiter: 160 qualified outreach messages sent
  • Facebook & Slack groups: Tourism Startups Australia, Sales Professionals Sydney
  • University Career Centers: Targeted job postings and outreach at 3 institutions

We also helped refine the client’s valueproposition by emphasizing:

  • Remote work with flexible hours
  • Opportunity to lead market development
  • Reporting directly to the global sales leadership


Our process

Working alongside the client, weestablished a structured process to screen and qualify candidates quickly andconsistently:

  1. CV review: 90 candidates reviewed → 35 shortlisted for initial outreach
  2. Phone screenings: 21 calls completed by recruiter
  3. Hiring manager interviews: 6 candidates advanced
  4. Task assessment: 3 finalists completed a tailored B2B pitch simulation
  5. Final interview with CEO: 2 candidates presented
  6. Offer accepted: 1 candidate hired by October 12, 2023 (time to hire — 42 days)

Time to hire:5.5 weeks from brief to signed contract
Candidate pool engaged: ~200 profiles across all channels

The result

The hired candidate, sourced via LinkedIn,had 2 years of experience in a travel SaaS startup and had recently graduatedfrom a top-tier business school. Their deep understanding of the localtourism market and strong interpersonal skills made them a perfect match.

After 60 days in the role, they had alreadyclosed 3 B2B partnerships and built a pipeline of 25+ prospects—astrong start for a new market operation.

Key takeaways and insights

  • Smart sourcing beats broad posting: Targeted outreach to high-potential juniors and university channels was more effective than public job ads.
  • Salary flexibility and growth narrative helped overcome initial compensation mismatch.
  • Process clarity (task-based assessment + executive buy-in) improved candidate engagement and offer acceptance rate.

Prometeo Talent demonstrated the ability tonavigate a foreign market, localize recruitment efforts, and deliver toptalent under tight constraints—strengthening the client’s launch capabilitiesin Australia.